Description
The Google Analytics Tracking addon connects a Google Analytics property to the AdSanity dashboard, transferring ad view and click tracking to Google’s infrastructure instead of storing everything in your WordPress database. Compatible with Google Analytics 4 and the Universal version, it also automatically recognizes connections already configured by Monster Insights, avoiding tag duplication. This frees the site’s database from the load of recording every impression and click.
Main Features
- Support for Google Analytics 4: sends ad metrics to GA4 properties, maintaining compatibility with Google’s current platform standard.
- Tracking of views and clicks: records views and clicks of each ad managed by AdSanity directly in Google Analytics.
- Monster Insights recognition: automatically detects existing connections with Google Analytics made by the Monster Insights plugin, requiring no new tag configuration.
- Coverage of external ads: tracks both self-hosted creatives and ads served by external networks embedded in the site.
- Statistics in the Reports dashboard: view and click numbers appear in AdSanity’s Reports section, powered by data consolidated by Google Analytics.
Benefits of the Google Analytics Tracking Integration
- Database relief: transfers storage of statistical events from WordPress to Google, reducing load on high-traffic sites.
- Centralized metrics in Google Analytics: consolidates ad performance along with other site metrics in a single Analytics account.
- Migration to GA4: keeps your creatives’ tracking aligned with the GA4 format, without relying on manual scripts in the theme.
- Utilization of existing setup: reuses Monster Insights linkage when present, eliminating redundant installation steps.
Who Is It For?
- Publishers and blogs with high daily impression volumes feeling the AdSanity load on the MySQL database.
- Media and marketing teams centralizing campaign reports in Google Analytics.
- Sites already integrated with Monster Insights wanting to extend tracking to ads served by AdSanity.
Recommended for portals, digital magazines, and content outlets monetized by their own and external network ads, the Google Analytics Tracking addon fits AdSanity into the measurement workflow your team already uses in Google Analytics. A straightforward choice for those wanting to ease WordPress and read creatives’ performance in the same place where they monitor the rest of the site.
Frequently asked questions
Is AdSanity Google Analytics Tracking Integration GPL-licensed?
Yes. AdSanity Google Analytics Tracking Integration is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.
Can I use AdSanity Google Analytics Tracking Integration on multiple sites?
Yes. You can use AdSanity Google Analytics Tracking Integration on multiple sites. The number of sites connected to Ultrapack Auto Updater is limited by your plan.
How much does AdSanity Google Analytics Tracking Integration cost at Ultrapack?
AdSanity Google Analytics Tracking Integration costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).
Does AdSanity Google Analytics Tracking Integration include updates?
Yes. The current version of AdSanity Google Analytics Tracking Integration is 2.0.0, published at Ultrapack on Jun 1, 2026. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).
Is AdSanity Google Analytics Tracking Integration scanned before publication?
Yes. Every version of AdSanity Google Analytics Tracking Integration goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.
What are the requirements for the plugin AdSanity Google Analytics Tracking Integration?
Requires WordPress 5.6 or higher and PHP 8.1 or higher. Tested up to WordPress 7.0.
What changed in this version
Version 2.0.0
- IMPORTANT: Universal Analytics support has been fully removed. With Google's sunsetting of Universal Analytics, this add-on now works exclusively with Google Analytics 4. Existing installs are automatically migrated to GA4, and you may be prompted to re-authenticate with Google to continue viewing reports.
- New: Reporting charts have been rebuilt as native Google Analytics 4 time-series charts for Views and Clicks.
- New: Custom report charts now plot one colored line per ad, making it easier to compare ads at a glance.
- Update: This add-on now requires the AdSanity core plugin to be active.
- Update: Updated the Google API client and Google Analytics Connection libraries.
- Update: Added a "Configure" link to the plugin listing for quicker access to settings.
- Fix: Corrected Google Analytics stat lookups so reports match the recorded event item names.
- Fix: Fixed single ad reports on the ad edit screen.
Version 1.0
- The first release!
Version 1.1
- IMPORTANT: The update for this version requires that you have a minimum version of 1.2.1 for AdSanity Core. If you don't have that version, you will lose access to your Reports section in AdSanity!
- New: Notice on Reports screens indicating that stats are not displayed in real time due to Google's APIs
- New: Compatibility for upcoming add-on
- Update: Better handling of role exclusion settings in conjunction with MonsterInsights
- Fix: Issue with role checking that caused errors to be sent to the error log (props @chriscct7)
- Fix: Removed error notice on re-authentication when there was no error
Version 1.2
- New: Adds click charts to custom reports
- New: Adds Ad Group overview to reporting dashboard
- Update: New layout for Reporting dashboard
Version 1.2.2
- Update: More maintainable update engine
- Fix: Fixes reporting chart display on ads with special characters in their name
Release notes published by the developer.
How to install
Automatic updates: this item is updated by the Ultrapack Auto Updater. With it installed, the new version shows up in your dashboard like any other WordPress update (how to set it up).
- Download the file
adsanity-google-analytics-tracking-integration.zip. - In the WordPress dashboard, go to Plugins > Add New > Upload Plugin.
- Select the file
adsanity-google-analytics-tracking-integration.zipand click Install Now. - Click Activate.
Requirements: Requires WordPress 5.6 or higher and PHP 8.1 or higher. Tested up to WordPress 7.0.
Stuck on a step? Open a ticket telling us which one you stopped at.

UAU Ready