Description

The Promotions addon adds a complete system of discounts and coupons to Event Espresso, creating promotional codes applicable during the checkout of event registrations. The extension allows configuring fixed or percentage amounts, setting validity dates, limiting usage per coupon, and restricting each promotion to events, ticket types or specific categories, expanding control over ticket sales campaigns.

Main Features

  • Configurable discount coupons
    Creates promotional codes applicable in the Event Espresso registration cart.
  • Fixed or percentage discounts
    Defines value in dollars or a percentage of the total registration.
  • Validity by period
    Sets start and expiration dates for each created coupon.
  • Usage limit per code
    Restricts the total number of applications or uses per participant.
  • Segmented application
    Links promotions to events, tickets or specific calendar categories.

Benefits of Promotions

  • Targeted sales campaigns
    Sparks registrations for specific events with controlled offers at checkout.
  • More funnel conversion
    Reduces cart abandonment by offering discounts at registration.
  • Revenue control
    Avoids margin loss with predefined usage limits and validity.
  • Streamlined seasonal promotions
    Launches launch, early bird, or last-call campaigns without a manual code.

Who Is It For?

  • Event organizers that use Event Espresso and want to offer discounts.
  • Promoters of paid courses, workshops and training sessions.
  • Cultural producers and agencies that manage online ticket sales.
  • Companies applying early bird and seasonal coupon strategies for registrations.

Designed for those who already run Event Espresso as an online ticketing platform, the Promotions addon fills the gap of native system discounts, enabling creation of promotional campaigns with rules for validity, limits, and segmentation. The practical result is greater commercial flexibility in the registration flow, especially useful for early-bird actions, category discounts, and exclusive codes for partners.

Frequently asked questions

Is Event Espresso Promotions GPL-licensed?

Yes. Event Espresso Promotions is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use Event Espresso Promotions on multiple sites?

Yes. You can use Event Espresso Promotions on multiple sites. The number of sites connected to Ultrapack Auto Updater is limited by your plan.

How much does Event Espresso Promotions cost at Ultrapack?

Event Espresso Promotions costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does Event Espresso Promotions include updates?

Yes. The current version of Event Espresso Promotions is 1.0.17.p, published at Ultrapack on Apr 19, 2024. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is Event Espresso Promotions scanned before publication?

Yes. Every version of Event Espresso Promotions goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.