Description

The Abandonment add-on captures partial data from Formidable Forms as the visitor types, saving each field in the database before the final submission is confirmed. With this progressive capture, you recover leads that dropped off mid-way through the form, send follow-up emails to the addresses already registered, and measure which fields cause the highest abandonment rate in each published form.

Key Features

  • Progressive field saving
    Saves each response in the database as soon as the user advances or leaves focus from the field.
  • Partial entries in the admin
    Lists incomplete submissions alongside complete ones on the Formidable entries screen.
  • Follow-up email sending
    Enables sending automatic messages to visitors who abandoned with the email field filled in.
  • Session-based identification
    Links partial entries to logged-in users or session cookies to resume from where they left off.
  • Compatibility with long forms
    Works with multi-step, conditional, and multi-page forms from Formidable Forms.

Abandonment Benefits

  • Recover lost leads
    Turns silent drop-offs into real opportunities for contact and conversion.
  • Funnel bottleneck diagnosis
    Identifies which field visitors get stuck on so you can rewrite labels, validations, or order.
  • Higher conversion rate
    Makes use of every visitor who started the form, even without clicking submit.
  • Audience intelligence
    Collects real behavior data from visitors in signup, request, or quote forms.

Who Is It For?

  • Marketing teams that rely on long forms to capture B2B leads.
  • Stores and service providers that use quote, booking, or registration forms.
  • CRO professionals who need to measure abandonment by step and optimize critical fields.

The component provides visibility into a portion of traffic that normally disappears without a trace: visitors who start the form and close the tab before submitting. By recording each filled field in real time, it creates a concrete foundation for email remarketing campaigns and for fine-tuning the design of the questions.

It is recommended for sites where each form equals a revenue opportunity: real estate agencies, agencies, law firms, clinics, and lead generation operations. The combination of Formidable Forms with this feature brings WordPress closer to dedicated capture platforms, without migrating your stack.

Frequently asked questions

Is Formidable Forms Abandonment GPL-licensed?

Yes. Formidable Forms Abandonment is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use Formidable Forms Abandonment on multiple sites?

Yes. You can install Formidable Forms Abandonment on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.

How much does Formidable Forms Abandonment cost at Ultrapack?

Formidable Forms Abandonment costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does Formidable Forms Abandonment include updates?

Yes. The current version of Formidable Forms Abandonment is 1.2, published at Ultrapack on Sep 15, 2026. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is Formidable Forms Abandonment scanned before publication?

Yes. Every version of Formidable Forms Abandonment goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.