Description

The MailChimp add-on integrates the automatic sending of contacts captured in Gravity Forms forms directly to Mailchimp lists, adding the opt-in option and custom field mapping in the form editor. This extension is intended for websites that need to turn visitors into email marketing leads, automating the subscription and segmentation flow without requiring manual data export.

Main Features

  • Automatic lead sync
    Sends the data from Gravity Forms forms directly to Mailchimp lists.
  • Custom opt-in option
    Adds a consent checkbox to forms for transparent email capture.
  • Flexible field mapping
    Allows you to link specific form fields to Mailchimp fields.
  • Segmentation by tags and groups
    Classifies subscribed contacts into Mailchimp groups or tags based on form responses.
  • Code-free integration
    Configures and connects Gravity Forms to Mailchimp through the admin panel, with no programming required.

Benefits of MailChimp

  • Automated lead capture
    Reduces manual work by transferring contacts directly to email campaigns.
  • Efficient list segmentation
    Increases campaign accuracy with automatic form-based segmentation.
  • Simplified compliance
    Ensures user consent with opt-in fields integrated into the subscription flow.
  • Agility in digital marketing
    Allows you to launch campaigns quickly without having to export or import contacts manually.

Who Is It For?

  • WordPress site administrators who use Gravity Forms.
  • Marketing professionals focused on email marketing and list automation.
  • Companies looking to capture leads and segment audiences without manual processes.

The MailChimp add-on expands Gravity Forms by connecting forms directly to Mailchimp, centralizing the lead collection and segmentation process. This eliminates manual export steps and expands the automation possibilities for those who invest in email marketing strategies integrated with WordPress.

Frequently asked questions

Is Gravity Forms MailChimp GPL-licensed?

Yes. Gravity Forms MailChimp is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use Gravity Forms MailChimp on multiple sites?

Yes. You can install Gravity Forms MailChimp on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.

How much does Gravity Forms MailChimp cost at Ultrapack?

Gravity Forms MailChimp costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does Gravity Forms MailChimp include updates?

Yes. The current version of Gravity Forms MailChimp is 5.7.2, published at Ultrapack on Dec 16, 2025. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is Gravity Forms MailChimp scanned before publication?

Yes. Every version of Gravity Forms MailChimp goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.