Newsletter Reports and Retargeting

Description

The Reports and Retargeting add-on is aimed at email marketing managers, content creators and sales teams, with reporting dashboards and behavior-based segmentation that add to Newsletter metrics for sends, opens, clicks, errors and links accessed per subscriber. This component helps you understand audience response, reorganize lists by action or inaction, and prepare more targeted campaigns within the Newsletter flow.

Key Features of Reports and Retargeting

• Campaign reports
  Displays reached audience, opens, clicks, errors and overall performance.
• Detailed charts
  Shows who opened, clicked or ignored each newsletter sent.
• Link clicks
  Lists accessed links with interaction numbers and percentages.
• Behavioral retargeting
  Adds subscribers to different lists based on opens, clicks or inaction.
• Complementary geolocation
  Uses the Geo add-on to analyze origin and activity by country.

Benefits of Reports and Retargeting

• More precise campaigns
  Allows you to reach out again to groups defined by real behavior.
• Clear audience insight
  Makes it easier to identify content, links and subjects with the most response.
• Fewer decisions in the dark
  Bases campaign adjustments on open, click and error data.
• More practical segmentation
  Organizes subscribers into actionable lists for new targeted messages.

Who Is Reports and Retargeting For?

• Newsletter managers who need to measure opens, clicks and campaign errors.
• Marketing teams that work with segmentation based on subscriber behavior.
• WordPress sites that already use Newsletter and want to expand reports and retargeting.

How to Download Reports and Retargeting

Reports and Retargeting is available for download on this page. To get it running, go to Plugins > Add New > Upload Plugin on the WordPress dashboard, upload the file and activate the add-on. Keep Newsletter active to use its features.

Reports and Retargeting fits operations that need to turn email metrics into actionable lists, without relying only on generic reports. By combining campaign tracking, link reading, complementary geolocation and retargeting by action or inaction, the add-on expands Newsletter usage toward more data-driven routines.

Frequently asked questions