Description
The Background Takeover addon is aimed at site editors, publishers, and digital marketing professionals who seek high-impact visual advertising formats, with full-page background coverage and granular control over display frequency per user or session. It integrates a takeover ad type into DraftPress, allowing the upload of a clickable background image, destination link definition, and click tracking, as well as campaign targeting by pages, categories, and devices.
Main Features of Background Takeover
- Background image upload
Uploads high-resolution files as a clickable background. - Clickable link definition
Assigns a destination URL to the entire background and tracks generated clicks. - Campaign scheduling
Sets start and end dates with programmable display intervals. - Display targeting
Restricts delivery to specific pages, categories, or device types. - Impression control
Limits the number of views per user or per visitor session.
Benefits of Background Takeover
- Increased visibility
Occupies the entire background screen, highlighting the advertising message without cluttering the layout. - Improved conversion rate
Immersive format with a direct link reduces steps to the desired action. - Flexible monetization
Allows selling background ad spaces with proven delivery metrics. - Simplified integration
Works as a native DraftPress extension, requiring no external configuration.
Who Is Background Takeover For?
- Publishers who want to display high-impact background ads on their portals.
- Advertisers and brands seeking maximum visibility without invading editorial content.
- Digital marketing agencies managing takeover campaigns for multiple clients.
How to Download Background Takeover
Background Takeover is available for download here on Ultrapack. After downloading the .zip file, install it in Plugins > Add New > Upload Plugin, select the .zip, and activate. The addon requires DraftPress to be installed and active; once enabled, the new ad format will appear in the base plugin’s campaign manager.
The Background Takeover extension transforms DraftPress’s advertising experience by adding a full-coverage format that captures visitor attention as the page loads. With precise scheduling, context targeting, and click tracking, editors gain a high-performance channel for monetization or brand promotion without compromising the original content structure.
Frequently asked questions
Is DraftPress | Background Takeover GPL-licensed?
Yes. DraftPress | Background Takeover is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.
Can I use DraftPress | Background Takeover on multiple sites?
Yes. You can install DraftPress | Background Takeover on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.
How much does DraftPress | Background Takeover cost at Ultrapack?
DraftPress | Background Takeover costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).
Does DraftPress | Background Takeover include updates?
Yes. The current version of DraftPress | Background Takeover is 4.2.5, published at Ultrapack on Oct 28, 2023. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).
Is DraftPress | Background Takeover scanned before publication?
Yes. Every version of DraftPress | Background Takeover goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.
How to install
Automatic updates: this item is updated by the Ultrapack Auto Updater. With it installed, the new version shows up in your dashboard like any other WordPress update (how to set it up).
- Download the file
wpsite-background-takeover.zip. - In the WordPress dashboard, go to Plugins > Add New > Upload Plugin.
- Select the file
wpsite-background-takeover.zipand click Install Now. - Click Activate.
Stuck on a step? Open a ticket telling us which one you stopped at.

UAU Ready