Description
Buler is a WordPress theme built for menswear stores, urban fashion accessories, and brands with a rugged edge, featuring native WooCommerce integration and a layout centered on product showcases with strong visual identity. It’s for anyone selling apparel, footwear, backpacks, and lifestyle items with rugged appeal, combining catalog pages, detailed product pages, and WooCommerce checkout in a single installation.
Key Features of Buler
- WooCommerce integration
Supports the ecommerce platform’s catalog, cart, checkout, and order management. - Responsive layout
Adapts the storefront, product pages, and checkout to desktops, tablets, and smartphones. - Rugged visual style
Bold typography, a muted palette, and graphic elements geared toward brands with an urban, rugged edge. - Inner pages for your store
Includes templates for the catalog, product page, customer account, and editorial blog. - Dashboard customization
Lets you adjust colors, typography, and visual blocks without editing code by hand.
Benefits of Buler
- Distinctive visual identity
Moves away from the generic look of WooCommerce templates and reinforces your brand positioning. - Mobile-ready store
Delivers a smooth shopping experience on any device, reducing checkout abandonment. - Fast deployment
A ready-made structure speeds up store setup without custom development. - Conversion focused
Pages designed to highlight products, prices, and add-to-cart calls to action.
Who Is Buler For?
- Anyone selling menswear, jackets, boots, and accessories with a rugged or urban aesthetic.
- Independent fashion, streetwear, or outdoor brands that need a WooCommerce storefront with strong visual personality.
- Anyone who wants to build a complete online store on WordPress without relying on a developer for the design.
How to Download Buler
Buler is available for download here on Ultrapack. Once you’ve saved the .zip file, install it under Appearance > Themes > Add New > Upload Theme, select the file, and click activate. After activation, the store templates become available automatically for use with WooCommerce.
Made for anyone selling menswear, urban apparel, and lifestyle accessories with authentic positioning, Buler pairs the robustness of WooCommerce with a design that speaks directly to the brand’s audience. It’s a solid choice for ecommerce projects that need to convey personality without giving up the mature technical foundation of WordPress.
Frequently asked questions
Is Buler – A Rugged Ecommerce / WooCommerce Theme GPL-licensed?
Yes. Buler – A Rugged Ecommerce / WooCommerce Theme is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.
Can I use Buler – A Rugged Ecommerce / WooCommerce Theme on multiple sites?
Yes. You can install Buler – A Rugged Ecommerce / WooCommerce Theme on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.
How much does Buler – A Rugged Ecommerce / WooCommerce Theme cost at Ultrapack?
Buler – A Rugged Ecommerce / WooCommerce Theme costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).
Does Buler – A Rugged Ecommerce / WooCommerce Theme include updates?
Yes. The current version of Buler – A Rugged Ecommerce / WooCommerce Theme is 1.9.1, published at Ultrapack on Oct 14, 2016. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).
Is Buler – A Rugged Ecommerce / WooCommerce Theme scanned before publication?
Yes. Every version of Buler – A Rugged Ecommerce / WooCommerce Theme goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.
How to install
Automatic updates: this item is updated by the Ultrapack Auto Updater. With it installed, the new version shows up in your dashboard like any other WordPress update (how to set it up).
The file on this page is already the theme, ready to upload to WordPress.
- Download the file
themeforest-5531690-buler-a-rugged-ecommerce-woocommerce-theme-wordpress-theme.zip. - In the WordPress dashboard, go to Appearance > Themes > Add New > Upload Theme.
- Select the file
themeforest-5531690-buler-a-rugged-ecommerce-woocommerce-theme-wordpress-theme.zipand click Install Now. - Click Activate.
- If WordPress answers that no valid theme was found, the file is the developer’s full package and the theme is in a folder inside it. Extract the file on your computer, look for the folder that has
style.cssandscreenshot.png(in this item, the folderbuler), zip that folder only and upload it again.
Stuck on a step? Open a ticket telling us which one you stopped at.

UAU Ready