Description

The Google Product Feed extension generates a real-time product feed for Google Merchant Center, mapping WooCommerce taxonomies, attributes, and fields to the fields required by Google and allowing you to supplement data with additional information at the store, category, product, or variation level. It is designed for those who sell extensive catalogs on WooCommerce and need free listings, product ads, and local inventory campaigns to be approved more easily in Merchant Center.

Key Features of Google Product Feed

  • Customizable field mapping
    Maps WooCommerce taxonomies, attributes, and product fields to the fields required by Google.
  • Additional data at each level
    Lets you define extra information at the store, category, product, or variation level, covering fields that WooCommerce does not store by default.
  • On-demand feed
    Updates the feed to reflect the latest information about products submitted to Merchant Center.
  • Bulk import
    Accepts data through the native WooCommerce importer and the REST API for large catalogs.
  • Local inventory and review feeds
    Generates local inventory and review feeds, as well as category-specific feeds with the option to exclude individual products.

Benefits of Google Product Feed

  • Higher approval rate
    Improves the quality of data submitted to Merchant Center, reducing product disapprovals.
  • Less repetitive typing
    Uses default values for each store and category instead of filling in every field for each product.
  • Control over the published catalog
    Lets you exclude specific products from the feed without affecting the rest of the store.
  • Fits into the WooCommerce workflow
    Works alongside other extensions already installed in the store, without requiring a separate setup.

Who Is Google Product Feed For?

  • Those who sell large catalogs on WooCommerce and need to keep their Google feed up to date without repetitive manual work.
  • Those who already run Shopping campaigns or free listings and want to improve their product approval rate.
  • Those who serve clients with physical stores and want to supply data for local inventory campaigns in Merchant Center.

How to Download Google Product Feed

Google Product Feed is available for download here on Ultrapack. After downloading the .zip file, install it under Plugins > Add New > Upload Plugin, select the file, and activate it; with WooCommerce already installed, the feed options appear in the products dashboard. The file is complete and ready for immediate installation.

The Google Product Feed addon is designed for those who already run a WooCommerce store and rely on Google’s free and paid channels to generate qualified traffic. By providing full control over which data reaches Merchant Center and at what level of detail, it reduces item disapprovals and avoids reliance on generic export plugins. It is a piece of infrastructure for those who treat Google Shopping as an ongoing sales channel, rather than a one-time experiment.

Frequently asked questions

Is WooCommerce Google Product Feed GPL-licensed?

Yes. WooCommerce Google Product Feed is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use WooCommerce Google Product Feed on multiple sites?

Yes. You can use WooCommerce Google Product Feed on multiple sites. The number of sites connected to Ultrapack Auto Updater is limited by your plan.

How much does WooCommerce Google Product Feed cost at Ultrapack?

WooCommerce Google Product Feed costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does WooCommerce Google Product Feed include updates?

Yes. The current version of WooCommerce Google Product Feed is 12.3.0, published at Ultrapack on Sep 22, 2026. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is WooCommerce Google Product Feed scanned before publication?

Yes. Every version of WooCommerce Google Product Feed goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.

What are the requirements for the plugin WooCommerce Google Product Feed?

Requires WordPress 6.8 or higher and PHP 7.4 or higher. Tested up to WordPress 7.1.