Description

The Google Analytics addon connects WPAdverts ads to your Google Analytics property, sending ad view events, contact button clicks, form submissions, and new listing registrations directly to the GA dashboard. It is suitable for those operating classified portals and needing to measure which ad categories convert the most leads, average time spent per listing, and where the traffic that actually generates contact with the advertiser comes from.

Main Features of Google Analytics

  • Ad view tracking
    Triggers an event in GA every time a listing page is opened by the visitor.
  • Contact click capture
    Records when the user clicks the contact button or link to the advertiser.
  • Ad submission events
    Marks each new listing registration completed through the public form in GA.
  • Configuration via measurement ID
    Field in WPAdverts admin to paste the GA ID without editing theme files.
  • Mapping of WPAdverts actions
    Links categories and native plugin events to Analytics event categories.

Benefits of Google Analytics

  • Clear view of the lead funnel
    See the journey from the first click to actual contact with the advertiser.
  • Data-driven decisions
    Allows prioritizing categories, layouts, and plans that truly generate conversions.
  • Paid traffic attribution
    Identifies which campaigns and sources bring visitors who convert into contacts.
  • Code-free implementation
    Avoids manual script insertion in the theme or custom WordPress hooks.

Who Is Google Analytics For?

  • Those managing real estate, vehicle, job, or local service classified portals powered by WPAdverts.
  • Focused on those selling paid ad plans and needing to demonstrate return to advertisers.
  • Agencies managing third-party listings sites and delivering monthly performance reports.

How to Download Google Analytics

Google Analytics is available for download here on Ultrapack. After downloading the .zip file, install it via Plugins > Add New > Upload Plugin, select the file, and activate. Make sure WPAdverts is already installed; the field to paste the measurement ID appears in WPAdverts options immediately after activation.

For portals relying on advertiser traffic and conversion, depending solely on WordPress generic reports leaves large gaps in the funnel. With Google Analytics data connected to specific WPAdverts actions (viewing, contact click, new registration), it becomes possible to identify where visitors drop off and direct media investment to the ad categories and formats that truly close deals.

Frequently asked questions

Is WPAdverts Google Analytics GPL-licensed?

Yes. WPAdverts Google Analytics is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use WPAdverts Google Analytics on multiple sites?

Yes. You can install WPAdverts Google Analytics on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.

How much does WPAdverts Google Analytics cost at Ultrapack?

WPAdverts Google Analytics costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does WPAdverts Google Analytics include updates?

Yes. The current version of WPAdverts Google Analytics is 1.1.2, published at Ultrapack on Mar 31, 2025. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is WPAdverts Google Analytics scanned before publication?

Yes. Every version of WPAdverts Google Analytics goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.