Description

The Mailchimp Integration connects Directorist to your Mailchimp lists and audiences, automatically syncing user registrations, listing authors, and registered visitors as contacts for the email marketing service. The Mailchimp extension adds an opt-in checkbox to registration and listing submission forms, turning each new lead captured in the directory into a segmentable subscriber for your campaigns.

Key Features

  • Automatic contact synchronization: sends new users and listing authors registered on Directorist directly to the selected list on Mailchimp.
  • Opt-in in forms: adds an opt-in checkbox to registration and listing submission forms in the directory.
  • Connection via API key: connects the Mailchimp account using an API key configured in the base plugin panel.
  • Target audience selection: allows choosing which list (audience) on Mailchimp will receive the contacts collected by the directory.
  • Registration data mapping: sends basic user fields (such as name and email) during automatic sign-up.

Benefits of the Mailchimp Integration

  • Passive mailing list construction: each registration in the directory feeds your audience without manual export work.
  • Direct communication with your base: allows you to send campaigns, newsletters and automations to Directorist users.
  • Compliance with opt-in: the explicit checkbox during registration respects marketing consent best practices.
  • Leveraging directory traffic: converts visitors who register into recurring subscribers of your communications.

Who is it recommended for?

  • Business directory operators who want to nurture leads via email marketing.
  • Agencies and portal administrators who monetize through newsletters and segmented campaigns.
  • Site owners built with Directorist who already use Mailchimp as their email platform and want to unify the contact base.

For those who keep a directory active on Directorist, this integration eliminates the bottleneck of manually migrating registrations and keeps Mailchimp updated in real-time as new users and advertisers join the platform. The result is a qualified contact base, fed by the directory’s own registration flow, ready to receive profile-based segmented campaigns.

Frequently asked questions

Is Directorist Mailchimp Integration GPL-licensed?

Yes. Directorist Mailchimp Integration is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use Directorist Mailchimp Integration on multiple sites?

Yes. You can install Directorist Mailchimp Integration on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.

How much does Directorist Mailchimp Integration cost at Ultrapack?

Directorist Mailchimp Integration costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does Directorist Mailchimp Integration include updates?

Yes. The current version of Directorist Mailchimp Integration is 2.2, published at Ultrapack on Nov 20, 2024. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is Directorist Mailchimp Integration scanned before publication?

Yes. Every version of Directorist Mailchimp Integration goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.