Description
The Dynamic Pricing addon automatically adjusts ticket prices for EventON according to the current date, the quantity already sold, or custom rules configured directly in the event panel. The extension allows scheduling early bird discounts, progressive increases close to the event day, and tiered price ranges by period, maintaining native control in the EventON manager without relying on manual coupons or external promotion plugins.
Main Features
- Date-based pricing
Sets start and end windows for each ticket price table. - Early bird discounts
Applies reduced price for early purchases and automatically returns to full price. - Progressive increase
Raises the price as the event date approaches, in configurable steps. - Quantity rules
Adjusts price according to the volume of tickets already sold at the event. - Native integration with EventON
Adds configuration fields directly on the event edit screen, without an external panel.
Benefits of Dynamic Pricing
- More early sales
Encourages audiences to buy early by taking advantage of the scheduled promotional price. - Optimized revenue per event
Increases average ticket value with automatic hikes close to the event day. - Operation without rework
Eliminates manual price edits and parallel management of promotional coupons. - Campaign predictability
Allows planning launches with a fixed pricing schedule before release.
Who Is It For?
- Event producers, conferences, and workshops that sell tickets in advance.
- Organizers of courses, trainings, and bootcamps with registration phases.
- Agencies and platforms managing EventON calendars for multiple clients.
For those operating with EventON who need to turn commercial strategy into automatic rules within the plugin itself, Dynamic Pricing delivers the control level that replaces separate spreadsheets and manual edits. The component is suitable for teams working with recurring paid event calendars and relying on well-defined price variations to support revenue goals.
Frequently asked questions
Is EventON Dynamic Pricing GPL-licensed?
Yes. EventON Dynamic Pricing is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.
Can I use EventON Dynamic Pricing on multiple sites?
Yes. You can use EventON Dynamic Pricing on multiple sites. The number of sites connected to Ultrapack Auto Updater is limited by your plan.
How much does EventON Dynamic Pricing cost at Ultrapack?
EventON Dynamic Pricing costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).
Does EventON Dynamic Pricing include updates?
Yes. The current version of EventON Dynamic Pricing is 1.0.1, published at Ultrapack on Oct 7, 2024. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).
Is EventON Dynamic Pricing scanned before publication?
Yes. Every version of EventON Dynamic Pricing goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.
How to install
Automatic updates: this item is updated by the Ultrapack Auto Updater. With it installed, the new version shows up in your dashboard like any other WordPress update (how to set it up).
This item is an add-on for the EventON – WordPress Event Calendar plugin. Installed on its own it throws no error, but it does not work either.
- Install and activate the EventON – WordPress Event Calendar plugin before this one.
- Download the file
eventon-dynamic-pricing.zip. - In the WordPress dashboard, go to Plugins > Add New > Upload Plugin.
- Select the file
eventon-dynamic-pricing.zip, click Install Now and then Activate.
- Both stay active at the same time. Deactivating the EventON – WordPress Event Calendar plugin turns this add-on off with it.
- An add-on settings usually show up inside the main plugin screens, not in a menu of their own. If you find nothing new in the dashboard after activating, look there before opening a ticket.
Stuck on a step? Open a ticket telling us which one you stopped at.

UAU Ready