Description

The eCommerce addon tracks store events such as product views, additions to cart, removals from cart, checkout steps, purchases, coupons, refunds, and abandonment, organizing this data into revenue, conversion, and best-selling product reports. In MonsterInsights, this additional module connects WordPress to Google Analytics 4 and centralizes customer journeys, the e-commerce funnel, orders by location, and purchase times in the admin dashboard.

Key Features

  • E-commerce setup
    Enables store tracking in GA4 without manually inserting code.
  • Sales report
    Displays revenue, conversion rate, average order value, and best-selling products.
  • Customer journey
    Lists pages visited and time spent before each purchase.
  • Purchase funnel
    Shows product views, cart, checkout, purchases, and abandonment.
  • Store integrations
    Works with WooCommerce, Easy Digital Downloads, MemberPress, LifterLMS, and GiveWP.

Benefits of eCommerce Addon

  • Revenue-based decisions
    Helps prioritize products, channels, and campaigns using sales data.
  • Less screen switching
    Keeps store metrics within the WordPress dashboard.
  • Abandonment optimization
    Identifies exit stages for adjusting the cart and checkout.
  • Team-friendly insights
    Makes business queries easier with clear reports and natural-language questions.

Who Is It For?

  • Store owners who use WooCommerce and need to track sales in WordPress.
  • Marketing teams that analyze campaigns, coupons, and conversion sources.
  • Managers of digital products, subscriptions, courses, donations, or restricted areas.

The eCommerce extension strengthens business analysis within the MonsterInsights ecosystem by transforming raw GA4 data into reports ready for store operations. For businesses that depend on products, orders, coupons, and the checkout flow, the component reduces reliance on external reports and makes it clearer where revenue originates, where visitors abandon, and which adjustments deserve priority.

Frequently asked questions

Is MonsterInsights eCommerce Addon GPL-licensed?

Yes. MonsterInsights eCommerce Addon is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use MonsterInsights eCommerce Addon on multiple sites?

Yes. You can install MonsterInsights eCommerce Addon on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.

How much does MonsterInsights eCommerce Addon cost at Ultrapack?

MonsterInsights eCommerce Addon costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does MonsterInsights eCommerce Addon include updates?

Yes. The current version of MonsterInsights eCommerce Addon is 9.0.2, published at Ultrapack on Aug 5, 2026. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is MonsterInsights eCommerce Addon scanned before publication?

Yes. Every version of MonsterInsights eCommerce Addon goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.

What are the requirements for the plugin MonsterInsights eCommerce Addon?

Requires WordPress 5.6.0 or higher and PHP 7.2 or higher.