Description
The Popup Analytics addon adds to Popup Maker a real-time metrics dashboard that measures the performance of each popup, recording opens, average display time, conversions, and conversion rate. Conversion counting covers clicks on links and buttons, form submissions from Gravity Forms, Ninja Forms, and Contact Form 7, and custom events, with native integration to Google Analytics 4 and daily reports segmented by URL.
Main Features of Popup Analytics
- Real-time metrics dashboard
Shows opens, average time open, conversions, and rate per popup within the admin. - Configurable conversion events
Marks clicks on links, button clicks, form submissions, or custom events as conversions. - Integration with form plugins
Automatically detects submissions in Gravity Forms, Ninja Forms, and Contact Form 7 inside the popup. - Google Analytics 4 connector
Sends popup view and conversion events directly to your GA4 property. - Reports segmented by URL
Lists opens, conversions, and rates by page, with daily performance charts.
Benefits of Popup Analytics
- Data-driven decisions
You find out which popups convert and which only take up screen space. - Continuous campaign optimization
Identifies triggers, pages, and times that perform best to adjust the strategy. - Measurable popup ROI
Quantifies the real impact of each popup on leads, clicks, and sales generated. - Centralized view
Concentrates metrics inside Popup Maker’s own menu, without switching between external dashboards.
Who Is Popup Analytics For?
- Those who capture leads through popups and need to measure real conversion, not just display volume.
- Those who invest in paid traffic targeting landing pages with offer, coupon, or newsletter popups.
- Those who have used Popup Maker for some time and want to understand which popups to keep, adjust, or retire.
How to Download Popup Analytics
Popup Analytics is available for download here at Ultrapack. After downloading the .zip file, install it at Plugins > Add New > Upload Plugin, select the file, and activate; the analytics dashboard will then appear inside the Popup Maker menu in the WordPress admin.
For those treating popups as a marketing tool rather than just visual decoration, the addon replaces guesswork with evidence about each display. Combining its own tracking with the Google Analytics 4 connector, it allows cross-referencing popup performance with the rest of the funnel to adjust copy, triggers, and segmentation based on numbers, refining what truly delivers results.
Frequently asked questions
Is Popup Maker Popup Analytics GPL-licensed?
Yes. Popup Maker Popup Analytics is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.
Can I use Popup Maker Popup Analytics on multiple sites?
Yes. You can install Popup Maker Popup Analytics on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.
How much does Popup Maker Popup Analytics cost at Ultrapack?
Popup Maker Popup Analytics costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).
Does Popup Maker Popup Analytics include updates?
Yes. The current version of Popup Maker Popup Analytics is 1.1.13, published at Ultrapack on Jul 8, 2021. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).
Is Popup Maker Popup Analytics scanned before publication?
Yes. Every version of Popup Maker Popup Analytics goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.
What changed in this version
Version 1.1.13 Aug 7, 2021
- Fix: Issue where NF3 conversions were not saved on some caching setups.
Version 1.1.12 Sep 4, 2020
- Fix: Bug when NF v3 was on the page but not in a popup.
Version 1.1.11 07/30/2019
- Improvement: Added proper tracking for NF 3 & PM Sub Forms.
- Fix: Issues with analytics fields not working on new NF forms.
Version 1.1.10 12/25/2018
- Fix: Removed unnecessary usage of native php sessions.
- Fix: Health Check errors due to missed extra white space in php file.
Version 1.1.9 11/26/2018
- Fix: Duplicate admin open counts removed.
Release notes published by the developer.
How to install
Automatic updates: this item is updated by the Ultrapack Auto Updater. With it installed, the new version shows up in your dashboard like any other WordPress update (how to set it up).
- Download the file
popup-maker-popup-analytics.zip. - In the WordPress dashboard, go to Plugins > Add New > Upload Plugin.
- Select the file
popup-maker-popup-analytics.zipand click Install Now. - Click Activate.
Stuck on a step? Open a ticket telling us which one you stopped at.

UAU Ready