Description

The Pipedrive addon sends WS Form submissions as deals, organizations and persons directly into your pipeline in Pipedrive CRM, with field mapping, deduplication by name or email and support for form’s dynamic variables. Intended for those who capture leads from the site and manage deals in Pipedrive, it eliminates manual entry of each contact in the CRM and allows starting service already with structured data.

Main Features of Pipedrive

  • Sending to multiple objects
    Creates deals, organizations, persons and notes in Pipedrive from form submissions.
  • WS Form field mapping
    Links each form field to the corresponding Pipedrive object field.
  • Configurable deduplication
    Avoids duplicate records by checking organization name, person name, email or deal title.
  • Automatic form generation
    Creates preconfigured WS Form forms from existing Pipedrive pipelines.
  • Dynamic variables and static values
    Populates CRM fields with WS Form variables or fixed values per action.

Benefits of Pipedrive

  • Lead directly into the funnel
    Every submission becomes a deal in the correct stage, without manually copying contacts to the CRM.
  • Cleaner CRM
    Deduplication prevents inflating the database with repeated contacts from different forms.
  • Fast setup of new forms
    Automatic generation saves time when building forms aligned with pipeline fields.
  • Less reliance on Zapier
    Native integration eliminates cost and latency of intermediaries between WS Form and Pipedrive.

Who Should Use Pipedrive?

  • Those who use Pipedrive as their primary CRM and capture leads from the site via WS Form.
  • Those who maintain multiple forms (contact, quote, demo) and want each feeding a different pipeline.
  • Sales teams that need structured data in the CRM before the first contact with a lead.

How to Download Pipedrive

The Pipedrive addon is available for download here on Ultrapack. After downloading the .zip file, install it under Plugins > Add New > Upload Plugin, select the file and activate. Pipedrive actions become available in any WS Form form, in the Actions tab.

For those who already use Pipedrive as their CRM and use WS Form as a form builder, this add-on directly bridges the two, without relying on Zapier or intermediary services. The combination of OAuth, granular mapping and deduplication reduces commercial operational friction and keeps each lead’s history organized by pipeline and stage from the first touch.

Frequently asked questions

Is WS Form Pipedrive GPL-licensed?

Yes. WS Form Pipedrive is distributed under the GPL (GNU General Public License). You may legally use, modify and redistribute it on as many sites as you want.

Can I use WS Form Pipedrive on multiple sites?

Yes. You can install WS Form Pipedrive on as many sites as you want. Only automatic updates through Ultrapack Auto Updater have a limit: from 3 to 80 sites, depending on the plan.

How much does WS Form Pipedrive cost at Ultrapack?

WS Form Pipedrive costs US$2.99 as a single purchase, and it is also included in the subscription plans starting at US$12/mo (VIP I).

Does WS Form Pipedrive include updates?

Yes. The current version of WS Form Pipedrive is 1.1.5, published at Ultrapack on Jan 8, 2025. Subscribers update straight from the WordPress dashboard with UAU (Ultrapack Auto Updater).

Is WS Form Pipedrive scanned before publication?

Yes. Every version of WS Form Pipedrive goes through a malware scan (ClamAV and YARA rules, at UltraHub) before it is published.